branding & logo design

Wings In The Wattles

brief

Design a logo and demonstrate branding with stationary material for a start-up business focused on child play groups, social activities and dance.

Wings In The Wattles:
Let me take you away with the fairies, mermaids and ewoks. A place where the wild wilderness of life meets fantasy. A place were you are free to be your true self – playful, sunny, courageous, confident, happy and at one with the world around you. Heal the Inner Child, laugh and let your soul play!!

For a look at another logo designed by design2themax have a look at the Eye Of Horus Cosmetics logo redesign.

  • Client

    Wings In The Wattles

  • Skills

    • Illustration
    • Photoshop
    • Typography

brief

objective

Design a logo and demonstrate branding with stationary material for a start-up business focused on child play groups, social activities and dance.

client & mission statement

Wings In The Wattles:
Let me take you away with the fairies, mermaids and ewoks. A place where the wild wilderness of life meets fantasy. A place were you are free to be your true self – playful, sunny, courageous, confident, happy and at one with the world around you. Heal the Inner Child, laugh and let your soul play!!

For a look at another logo designed by design2themax have a look at the Eye Of Horus Cosmetics logo redesign.

  • Client

    Wings In The Wattles

  • Skills

    • Illustration
    • Photoshop
    • Typography
#branding-#logo-#design2themax-wings.inthewattles-logo-sml
#branding-#logo-#design2themax-#wings.inthewattles-logo-lrg

rationale

The logo frames an elegant yet peaceful lady dancing solo with butterfly friends, surrounded in wattle flowers and leaves.

The symmetrical bed of wattle leaves and flowers below the text is complimented with an asymmetric pose of the dancer and balanced in the composition with a flurry of butterflies and a cascading hair of wattle flowers.

The word ‘Wings’ in the logo is framed tightly by the arms and upper leg to suggest the body as an instrument of freedom and flight through dance and joyful activity. Wattle leaves and flowers framing the lower part of the logo imitate wings to further carry the brand and it’s text elements, while also giving a weightless theme that is animated through elegant floral motifs.

    rationale

    the lady

    The logo frames an elegant yet peaceful lady dancing solo with butterfly friends, surrounded in wattle flowers and leaves.

    the nature

    The symmetrical bed of wattle leaves and flowers below the text is complimented with an asymmetric pose of the dancer and balanced in the composition with a flurry of butterflies and a cascading hair of wattle flowers.

    the type

    The word ‘Wings’ in the logo is framed tightly by the arms and upper leg to suggest the body as an instrument of freedom and flight through dance and joyful activity. Wattle leaves and flowers framing the lower part of the logo imitate wings to further carry the brand and it’s text elements, while also giving a weightless theme that is animated through elegant floral motifs.

      you are the brand!

      you are the brand!